{"title":"ELC","description":"","products":[{"product_id":"elc-pop-it-in-the-post","title":"ELC - Pop It In The Post","description":"\u003cp class=\"p1\"\u003eMatch up the letters, envelopes and stamps, then post them in the post box with the Early Learning Centre Pop It In The Post set.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThis fun and simple game will engage your child and they will adore the bright and playful colours. To get started let's simply enjoy posting the letters into the post box and getting them out again. We can take the letters in and out of the envelopes and click the big stamps on and off. We can make a big jumble of all the letters, stamps and envelopes and then match them back up again. When we get really good at posting, we can use the two dice to play a game in turns. It's great fun for little post-people.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eGreat for developing fine motor skills, this game can also be used by younger children for role play as well as a durable educational game when they become a little older.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003e18 Months +\u003c\/strong\u003e\u003c\/p\u003e","brand":"ELC","offers":[{"title":"Default Title","offer_id":46611905478901,"sku":"5050048033695","price":74.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0247\/7991\/files\/5050048033695_3.jpg?v=1749639534"},{"product_id":"elc-highchair-steering-wheel","title":"ELC - Highchair Steering Wheel","description":"\u003cdiv class=\"sf-decode-rich-content\"\u003e\n\u003cp\u003eKeep your little one entertained as they wait for their meals or snacks with the Early Learning Centre Highchair Steering Wheel.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sf-decode-rich-content ProductPageDescription_sf-decoded-rich-content__long-description__bO2ra\"\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFeatures light and sound effects to engage your kid\u003c\/li\u003e\n\u003cli\u003eComes with a toy gear lever, horn, and mirror for a fun playtime\u003c\/li\u003e\n\u003cli\u003eIncludes a suction pad, letting you attach a table or tray\u003c\/li\u003e\n\u003cli\u003ePowered by 2 AA batteries (included)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e6 Months +\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"ELC","offers":[{"title":"Default Title","offer_id":46611905544437,"sku":"5050048060783","price":44.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0247\/7991\/files\/5050048060783.jpg?v=1749639351"},{"product_id":"elc-golden-honey-bee-tree","title":"ELC - Golden Honey Bee Tree","description":"\u003cdiv class=\"sf-decode-rich-content\"\u003e\n\u003cp\u003eOffering hours of fun and excitement, the Early Learning Centre Golden Honey Bee Tree lets your little one to enjoy an engaging and educational playtime experience along with their friends and family.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sf-decode-rich-content ProductPageDescription_sf-decoded-rich-content__long-description__bO2ra\"\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHighly interactive, 2 to 4 players must try to remove the leaves without letting the trees fall from the beehive\u003c\/li\u003e\n\u003cli\u003eComes with 32 leaves, 28 little bees, honey pit, oak tree, a golden bee, and a tray base\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e3 Years +\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"ELC","offers":[{"title":"Default Title","offer_id":46611905609973,"sku":"5050048061087","price":39.99,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0247\/7991\/files\/61q000hJyvL._AC_SL1200.jpg?v=1749639073"},{"product_id":"elc-blossom-farm-my-first-activity-book","title":"ELC - Blossom Farm My First Activity Book","description":"\u003cp\u003e\u003cspan\u003eKeep your little one entertained for hours with the Blossom Farm Activity Book from Early Learning Centre.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis fun book features colour illustrations and fun textures for baby to explore. Little ones can discover a mirror, crinkly textures, holographic details, squeakers and lots of sweet animal characters. They can learn to count 1,2,3 or stroke the soft wool of the sheep. This toy comes with a teething c-clip, making it easy to take baby’s favourite book out and about.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable from birth\u003c\/strong\u003e\u003c\/p\u003e","brand":"ELC","offers":[{"title":"Default Title","offer_id":46700291522805,"sku":"5034253000178","price":29.99,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0247\/7991\/files\/ELC200017__72064.jpg?v=1749638821"},{"product_id":"elc-blossom-farm-rainbow-taggie-blankie","title":"ELC - Blossom Farm Rainbow Taggie Blankie","description":"\u003cp\u003eThe Blossom Farm Rainbow Blankie from Early Learning Centre is the ideal comforter for your baby to snuggle and cuddle with.\u003c\/p\u003e\n\u003cp\u003eThis rainbow taggie blankie features bright colours and lots of soft textures for your little one to explore. They can stroke the different patterns of each stripe, crinkle the reflective or spotted clouds, or grab and chew the tactile labels. It’s the perfect toy for snuggly naptimes while helping them learn as well.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable from birth\u003c\/strong\u003e\u003c\/p\u003e","brand":"ELC","offers":[{"title":"Default Title","offer_id":46700291588341,"sku":"5034253001045","price":22.99,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0247\/7991\/files\/ELC200105__39157.jpg?v=1749638695"},{"product_id":"elc-blossom-farm-lulu-lamb-chime","title":"ELC - Blossom Farm Lulu Lamb Chime","description":"\u003cp\u003e\u003cspan\u003eGive the gift of sensory exploration with this charming Blossom Farm Lulu Lamb Chime from Early Learning Centre.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eBaby will enjoy exploring the different textures on Lulu Lamb, from her crinkly ears and woolly head to the fun jingling sounds that come from this comforting toy's body. It comes with a c-clip attached, which is ideal for clipping onto the side of pushchairs or car seats for fun on the go.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable from Birth\u003c\/strong\u003e\u003c\/p\u003e","brand":"ELC","offers":[{"title":"Default Title","offer_id":46700291752181,"sku":"5034253001199","price":18.99,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0247\/7991\/files\/9AE6F79B-DBB5-4F2C-ABE3-BF4CFFC44C1F.jpg?v=1749638583"},{"product_id":"elc-wooden-pop-up-rainbow","title":"ELC - Wooden Pop Up Rainbow","description":"\u003cp\u003e\u003cspan\u003eEnjoy a fun surprise when playing with the Wooden Pop Up Rainbow from Early Learning Centre\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWith 4 colourful patterned poles to sort, press and pop, this brightly coloured rainbow toy is so much fun. Pick up the little wooden poles and try to match them into the coloured holes. Press the poles and watch as they bounce and pop out of the rainbow. Pick them up and start all over again.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis wooden set allows children to learn about cause and effect as they press down the poles. The bright and colourful rainbow with shiny stars stimulates a child’s senses while playing with the toy encourages hand to eye coordination.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e12 Months +\u003c\/strong\u003e\u003c\/p\u003e","brand":"ELC","offers":[{"title":"Default Title","offer_id":46700291817717,"sku":"5034253004091","price":21.99,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0247\/7991\/files\/ELC-Wooden-Pop-Up-Rainbow.png?v=1749638430"}],"url":"https:\/\/theplayroom.com.au\/collections\/elc.oembed","provider":"The Play Room","version":"1.0","type":"link"}